Strategy Advisory

A strategic compass to guide decision-making for leaders

About us

Since 2019, A&A Strategy has been guiding decision-making for leaders in Senegal and across Africa.

We design actionable strategies based on rigorous, fact-based analysis grounded in robust quantitative and qualitative data.

Our purpose

At A&A Strategy, our purpose is to accelerate value creation in Senegal and across Africa through world-class local expertise. We aspire to become a leading advisory brand on the continent, guiding the strategic decisions of governments, corporations, and international organizations.

We build on our clients’ expertise and adopt a co-creation approach to drive ownership of solutions and achieve sustainable results.

Our expertise

Strategy Advisory

Public Sector and Transformation

Market Research and Positioning Analysis

Business Plan Development and Growth Strategy

Feasibility Study

Strategic Due Diligence

Our value

Strong expertise in the strategic priorities underpinning the “Senegal 2050 Vision”, the 2025–2034 Master Plan, the 2025–2029 (NDS) and the Government of Senegal’s priority agenda

Strong analytical capabilities supported by modern tools for analysis and strategic formulation

A fact-based approach, conducted with integrity and independence

An experienced and committed team, directly engaged in the country’s economic development

Our references

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Discover our services

Financial advisory and Investment services

Innovative and sustainable financial solutions, locally anchored and aligned with international standards

Project Delivery

Transforming strategic thinking into measurable and sustainable results

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